A new trading experience bridging the gap between TradFi & Web3

Amina Bank needed a modern mobile experience that bridged traditional and digital finance. I redesigned the platform to create a unified space for managing, buying and trading both fiat and crypto.

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Problem

Problem

A legacy platform that no longer reflected the modern financial needs of Amina's customer base

Legacy experience

The interface was cluttered, confusing to navigate, and failed to support both traditional finance and crypto.

Simple things were not simple

As digital assets gained traction, the lack of a unified view made it hard for users to manage or trade across fiat and crypto.

High drop-off

These limitations created frustration, abandoned trades and ultimately disengagement from the platform.

Process

Discovery & audit

Conducted a full UX audit of the existing trading flow to identify friction points. Combined findings with user feedback, analytics and product requirements to map behavioral patterns and expectations.

Cross-platform

Benchmarking Reviewed interfaces from leading traditional banks, neobanks and crypto trading apps. This helped define best-in-class interaction patterns, establish mental models and highlight opportunities for differentiation.

Information architecture

Overhaul Redesigned the structure to support a dual-asset model of fiat and crypto. Introduced a shared portfolio dashboard that improved visibility and helped users quickly understand their total holdings.

Unified trade actions

Created a simplified and consistent trade model (Buy, Sell, Trade) that worked seamlessly across both fiat and crypto. Leveraged contextual UI cues to reduce decision fatigue and make complex interactions feel approachable.

Component design & prototyping

Built a modular component system that supported multiple currencies and account types. Prototyped flows in Figma and validated them with usability testing tools to refine clarity and usability.

Collaboration with engineering

Partnered closely with development teams to ensure technical feasibility, refine edge cases and streamline the design handoff for efficient build.

Discovery & audit

Conducted a full UX audit of the existing trading flow to identify friction points. Combined findings with user feedback, analytics and product requirements to map behavioral patterns and expectations.

Cross-platform

Benchmarking Reviewed interfaces from leading traditional banks, neobanks and crypto trading apps. This helped define best-in-class interaction patterns, establish mental models and highlight opportunities for differentiation.

Information architecture

Overhaul Redesigned the structure to support a dual-asset model of fiat and crypto. Introduced a shared portfolio dashboard that improved visibility and helped users quickly understand their total holdings.

Unified trade actions

Created a simplified and consistent trade model (Buy, Sell, Trade) that worked seamlessly across both fiat and crypto. Leveraged contextual UI cues to reduce decision fatigue and make complex interactions feel approachable.

Component design & prototyping

Built a modular component system that supported multiple currencies and account types. Prototyped flows in Figma and validated them with usability testing tools to refine clarity and usability.

Collaboration with engineering

Partnered closely with development teams to ensure technical feasibility, refine edge cases and streamline the design handoff for efficient build.

Discovery & audit

Conducted a full UX audit of the existing trading flow to identify friction points. Combined findings with user feedback, analytics and product requirements to map behavioral patterns and expectations.

Cross-platform

Benchmarking Reviewed interfaces from leading traditional banks, neobanks and crypto trading apps. This helped define best-in-class interaction patterns, establish mental models and highlight opportunities for differentiation.

Information architecture

Overhaul Redesigned the structure to support a dual-asset model of fiat and crypto. Introduced a shared portfolio dashboard that improved visibility and helped users quickly understand their total holdings.

Unified trade actions

Created a simplified and consistent trade model (Buy, Sell, Trade) that worked seamlessly across both fiat and crypto. Leveraged contextual UI cues to reduce decision fatigue and make complex interactions feel approachable.

Component design & prototyping

Built a modular component system that supported multiple currencies and account types. Prototyped flows in Figma and validated them with usability testing tools to refine clarity and usability.

Collaboration with engineering

Partnered closely with development teams to ensure technical feasibility, refine edge cases and streamline the design handoff for efficient build.

Wireframe samples

  • Discover

    Slide to favourite

    Sort drawer

    Market order screen

    Market order active

    Error state

    Market order

    Limit order

    Stop loss order

    Order overview

    Biometric approval

    Order confirmation screen

Solution

Solution

View, manage and trade between fiat and crypto in one place

A unified dashboard for all accounts and assets

Asset charts and statistics

Cross-currency trading

Outcome

Outcome

A unified experience

Users can now view, manage, and trade both fiat and crypto in one seamless space reducing friction, building confidence and driving engagement. Since my departure from Amina, the app has continued to evolve through feedback, with new features and ongoing enhancements.

"This new experience gives me the ability to seamlessly manage and trade between all of my currencies."

– Amina Customer

"Having all of my assets in one place is a game changer. I manage everything within Amina now."

– Amina Customer

Khayam Khan - Product Design Lead

I have 10+ years experience working closely with start-ups, scale-ups and larger enterprises delivering thoughtful UX, intuitive UI and scalable systems to create functional digital products designed to last.

2025 © Khayam Khan. All rights reserved.

Khayam Khan - Product Design Lead

I have 10+ years experience working closely with start-ups, scale-ups and larger enterprises delivering thoughtful UX, intuitive UI and scalable systems to create functional digital products designed to last.

2025 © Khayam Khan. All rights reserved.

Khayam Khan - Product Design Lead

I have 10+ years experience working closely with start-ups, scale-ups and larger enterprises delivering thoughtful UX, intuitive UI and scalable systems to create functional digital products designed to last.

2025 © Khayam Khan. All rights reserved.